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AIAYU

Aiayu Charlie Scarf Letto
Aiayu Charlie Scarf Letto
Aiayu Charlie Scarf Letto 395,00 kr ONE SIZE
Aiayu Pouch Letto Mini
Aiayu Pouch Letto Mini
Aiayu Pouch Letto Mini 295,00 kr ONE SIZE
Aiayu Kobe Cardigan
Aiayu Kobe Cardigan
Aiayu Kobe Cardigan 1.895,00 kr M
Aiayu Shirt Letto
Aiayu Shirt Letto
Aiayu Shirt Letto 995,00 kr XS - S - M
Aiayu Pajamas Letto
Aiayu Pajamas Letto
Aiayu Pajamas Letto 1.495,00 kr XS - S - L
Aiayu Penelope Shirt Canvas
Aiayu Penelope Shirt Canvas
Aiayu Penelope Shirt Canvas 1.495,00 kr S
Aiayu Casual Shorts Letto
Aiayu Casual Shorts Letto
Aiayu Casual Shorts Letto 695,00 kr XS - S - M
Aiayu Pouch Letto
Aiayu Pouch Letto
Aiayu Pouch Letto 395,00 kr ONE SIZE
Aiayu Helen Classic
Aiayu Helen Classic
Aiayu Helen Classic 1.495,00 kr ONE SIZE
Aiayu Coco Pant Corduroy
Aiayu Coco Pant Corduroy
Aiayu Coco Pant Corduroy 1.295,00 kr XS
Aiayu Vinga Shirt Corduroy
Aiayu Vinga Shirt Corduroy
Aiayu Vinga Shirt Corduroy 1.595,00 kr XS - L
Aiayu Highland Sanna Knit
Aiayu Highland Sanna Knit
Aiayu Highland Sanna Knit 2.195,00 kr S - L
Aiayu Noor Coat Oilskin
Aiayu Noor Coat Oilskin
Aiayu Noor Coat Oilskin 4.895,00 kr S - M
Aiayu Moa Jacket Oilskin
Aiayu Moa Jacket Oilskin
Aiayu Moa Jacket Oilskin 4.895,00 kr S
Aiayu Circular Long Sleeve
Aiayu Circular Long Sleeve
Aiayu Circular Long Sleeve 695,00 kr XS - L
Aiayu Circular Long Sleeve
Aiayu Circular Long Sleeve
Aiayu Circular Long Sleeve 695,00 kr M - XL
Aiayu Circular Sweatshirt
Aiayu Circular Sweatshirt
Aiayu Circular Sweatshirt 1.295,00 kr L
Aiayu Coco Pant Striped
Aiayu Coco Pant Striped
Aiayu Coco Pant Striped 995,00 kr S - M - L
Aiayu Highland Saga
Aiayu Highland Saga
Aiayu Highland Saga 1.995,00 kr S
Aiayu Pouch Heavy Poplin
Aiayu Pouch Heavy Poplin
Aiayu Pouch Heavy Poplin 395,00 kr ONE SIZE
Aiayu Pouch Heavy Poplin
Aiayu Pouch Heavy Poplin
Aiayu Pouch Heavy Poplin 395,00 kr ONE SIZE
Aiayu Classic Circular Tee
Aiayu Classic Circular Tee
Aiayu Classic Circular Tee 495,00 kr S - M - L - XL
Aiayu Classic Circular Tee
Aiayu Classic Circular Tee
Aiayu Classic Circular Tee 495,00 kr S - M
Aiayu Miles Pant Denim
Aiayu Miles Pant Denim
Aiayu Miles Pant Denim 1.195,00 kr XS - M
Aiayu Lynette Shirt Denim
Aiayu Lynette Shirt Denim
Aiayu Lynette Shirt Denim 1.195,00 kr S - L
Aiayu Lynette Shirt
Aiayu Lynette Shirt
Aiayu Lynette Shirt 995,00 kr L - XL
Aiayu Lynette Shirt
Aiayu Lynette Shirt
Aiayu Lynette Shirt 995,00 kr XS - M - L
Aiayu Lynette Shirt
Aiayu Lynette Shirt
Aiayu Lynette Shirt 995,00 kr M - L
Aiayu Coco Pant Twill
Aiayu Coco Pant Twill
Aiayu Coco Pant Twill 1.195,00 kr XS - S
Ayayu Shirt
Ayayu Shirt
Ayayu Shirt 995,00 kr XS - S - M - L

The moment you take a look at the collections from the Danish clothing brand Aiayu, you will get an experience of lightness and purity. The name causes smiles among customers, as questions are often asked about the pronunciation. The name " Aiayu" is pronounced [ai-ya-yu], which means "soul" in the indigenous Aymara language of Bolivia.

Large parts of the clothing production take place precisely in Bolivia, India and Nepal. The woman behind the brand is Maria Høgh Heilmann, who has a strong focus on the environment, animal welfare and decent working conditions. She established the brand in 2005, where the mission from the beginning has been to create products with consideration for sustainability - without compromising on quality and aesthetics. These two keywords also shine through the iconic Aiayu Coco Pant Twill .

Maria's personal style is also minimalistic with a love for clean lines, bright colors and natural materials, which is particularly evident in the classic Aiayu Shirt and Aiayu Light Short Sleeve . She dreamed of producing a brand with consideration for the planet, where the materials had to be in order and treated in the best way. All materials are therefore carefully selected for their texture and textile qualities, which are repeated in both their clothes, bags and pouches , including Aiayu Pouch Heavy Poplin . In addition, it is a material that feels fantastically light against the skin. The natural palette reveals materials in primarily natural colors without the use of chemical dyes.

Aiayu creates timeless and durable designs where you can shop sustainably with a clear conscience. The materials consist of, among other things, GOTS-certified cotton, Bolivian llama wool, yak wool from Nepal, handmade wool-dyed cashmere from Nepal and Eri silk extracted from silkworm cocoons in India making it peace silk.

Of course, Aiaya also ensures that you go to bed in style. Here you will find a wide selection of comfortable nightwear. Aiayu's pajamas come out every season in classic colors and stripes, where you are guaranteed a good night's sleep wearing light and comfortable textiles. All Aiayu loungewear is 100% organic cotton.

Over the years, this brand has gained great recognition for its completed project. In 2012, their great work was rewarded with the Danish Fashion Awards Ethical Award.

At Prinsesse2ben you will find a wide selection of the classic shirts in the colors of the season, the well-known knitwear, the classic vest, the Aiayu Cardigan and not least the fine Pouch Mini in the finest colours.